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ABOUT

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BIO

Atul Lade

+65 82918362

Building award-winning concept design, storytelling, and experiences worldwide through the growth of digital art, innovative and ego less teams.

With 20+ years of experience in exhibition, bringing a proven knowledge of creative strategy, vision, communication, and management with an emphasis on experiences, entertainment, and innovative solutions for global brands.

SERVICES

Management & Presentation

Extensive experience managing large teams of diverse personalities in deadline-driven environments, establishing employee career development programming, leading cross-functional team collaboration, and developing industry outreach opportunities.

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Sketching Ideas

Digital sketching is the critical skill that explains my expression and communicates rapid solutions for my clients and the team.

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Master

Concept Art, Procreate, Autodesk 3D Max, V-Ray, Sketch-Up, Adobe Creative Suite, Keynote, Calligraphy, Storyboarding, Visualization.

CAREER

PICO   Singapore 2008 - Present

Creative Director

Developing stories and solutions for some of the biggest brands globally Connect with emotions they care about in ways they care most.

- Custom content concepts

- Integrated platform experiences

- Insight-driven audience engagement

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INSTA Exhibition Pvt. Ltd. India / Europe 2006 - 08

Senior Designer - Studio Manager

Leading strategic exhibition experience design for Indian brands worldwide. Developing,

mentoring, and identifying new expertise for the exhibition experience design team of Insta. Defining experience

opportunities across both corporate and strategic partnership deals for Insta worldwide.

- Concept Art

- Managing Team of 18 Designers

- Onsite Execution solutions

Services India Ltd. 2005 - 06

Creative Director

- Concept Development

- Creative Direction

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First Rain Exhibits  India  2002-2005

Creative Head

- Concept Development

- Creative Direction

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AWARDS

SG Mark

SINGAPORE GOOD DESIGN 2020

A DESIGN

A DESIGN AWARD

Marketing-events-award

THE MARKETING EVENTS AWARD 2016

BEX

GREEN BUILDING AWARD

PICO GROUP

BEST CREATIVE DIRECTOR ( PICO GROUP AWARD )

MND

Innovative & Imaginative Award 2015

ST Engineering

MOST INNOVATIVE & IMAGINATIVE AWARD 2012

ST

MOST INNOVATIVE & IMAGINATIVE AWARD 2012 ( Museum )

BCA

MOST INNOVATIVE & IMAGINATIVE AWARD 2010

KEY PROJECTS

SINGAPORE Pavillion I ITAP 2022

FREE FIRE World Series I Singapore 2021

FACEBOOK Experince Centre I Singapore 2020/21

Panasonic Virtual Experince Event I 2020

Singapore Day I Shanghai 2019

Singapore Day I Melbourne 2017

Future Of Us ( Singapore Future Exhibition )I Singapore 2016

DTC 50 Exhibition I Singapore 2016

BCA - BuildTech Asia & InterDec Asia I Singapore 2012 - 2016

IDA - CommunicAsia I Singapore 2013

Keppel Offshore & Marine - Sea Asia I Singapore

Sabic - ChinaPlas I Guangzhou I Shanghai China 2012

Borouge - ChinaPlas I Guangzhou I Shanghai I India I Indonesia

APEC 2009 I Singapore

BCA at BEX Asia / IGBC I Singapore I Shanghai

GIC Gallery I Singapore

Philip Morris Formula 1 Singtel Singapore Grand Prix 2010 -2014

Sembcorp Singapore International Water Week 2010 - 2014

Sony Electronics at COMEX I Singapore

Yahoo! Experiential Exhibition

ST Engineering @ Singapore Airshow 2010 I 2012 I 2014

SingTel - Suite @ Formula 1 Singtel I Singapore Grand Prix 2010 - 2014

AUDI A8 Gallery I Singapore

Bausch + Lomb @ 26th APACRS Annual Meeting I Singapore 2013

DOW Chinaplas & Plastindia I Shanghai I India

ExxonMobil Chemical Asia Pacific I China Inter Lubric

New Recreation Church Exhibition Gallery

King Abdullah Water Center Gallery I Saudi Arabia

Resort World Sentosa Theme Park ( Rio ) , Getting Highland I Malaysia

Nokia @ 3GSM I Barcelona

Apollo Tyres - Tyre Expo I Singapore 2007

Aricent 3GSM I Barcelona 2008 i Nextcom Chicago 2007

Reliance- Heimtextile I Frankfurt 2007

ACG Worldwide - India I Frankfurt

Rajoo - K Show I Dusseldorf 2007

CRI tips - Paperworld I Frankfurt 2008

Montex - Paperworld I Frankfurt 2008

Rotomac - Paperworld I Frankfurt 2008

Unichem - Cphi I Milan 2008

Aurobindo - Cphi I Milan 2008

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